
Reconeyez has announced two leadership appointments to support the company’s international growth plans.
Gary Frith has been appointed chief revenue officer (CRO), previously holding the role of VP of sales for Northern Europe at Reconeyez. Joining the senior team, Andy Keeley steps into the new position of marketing director.
Gary brings over 20 years of commercial and international leadership experience in the security and surveillance sector, having held senior business development roles at companies including Videofied, Webeye, and Ramtech. Gary joined Reconeyez in 2018 and has been instrumental in driving European strategy, sales, and partner development.

Andy brings over 18 years of marketing experience in the security and technology sectors, having held senior roles at companies including Texecom, Hikvision, Zehnder Group, Wavestore and Norbain. Andy’s expertise spans the full industry — from manufacturer to distributor and installer —giving him deep insight into customer challenges and market dynamics.
Reconeyez co-founder and CTO Tauri Tuubel welcomed both, saying: “Gary’s deep market insight, proven track record and passion for our technology make him ideal to drive our ambitious global growth strategy. Bringing Andy onboard as marketing director underlines our focus on strategic partnerships and commitment to ensuring our offer is deeply aligned with our customers’ needs.”